Bachelor's degree

BA (Hons) Digital Marketing and Business Management

Abertay University

Overview

Develop highly relevant marketing knowledge and skills for the digital era, including social media marketing, brand management, market research, and creative design using problem-based learning. Choose this degree designed to develop your digital marketing knowledge and business skills.

Career Outcomes

Graduates from this programme are well-prepared for a variety of roles in their field. Our university's career services team provides dedicated support to help you achieve your professional ambitions upon completing your studies.